About Bill Staples

Hi There,

Bill on Business is written by Bill Staples, UK Director of Search at the worlds largest media buying organization which happens to also be the worlds largest Search Marketing agency organization.

My day to day is spent leading business transformation around the discipline of digital media planning and buying which includes developing technology for our business, fostering innovation and focussing on improving the effectiveness and efficiency of our digital teams.

In my 20% time at work I set up a Marketing Training University at our company and believe that Training & Retaining staff in marketing is key to excellent outcomes via happy, motivated, educated and experienced people. That internal training University now offers over 120 modules and trains hundreds of staff in person and thousands online, steadily growing monthly.

Outside of work I enjoy travel, restaurants, technology and trying to get over level 15 in Black Ops Zombies. I enjoy research so I share a little of what I find here.

Opinions on the site are entirely my own and do not necessarily reflect those of of my employers.

All facts and figures are drawn from open sources unless explicitly stated.

I aim to post a few times a week. Please leave a comment if you’d like to contact me. Cheers, Bill